Digital marketing manager

15,000 - 20,000 /month

Saraf Gurukul Private Limited

Esplanade area, Kolkata

1 - 3 years Experience in Digital Marketing

New

1 Opening

Full Time

Skills Required

SEO

Google Analytics

Google AdWords

Digital Campaigns

Social Media

Job Highlights

Graduate and above

All genders

6 days working | Day Shift

Job Benefits: Medical Benefits

Job Description

Come up with innovative digital marketing campaigns & strategies
Run ads & measure performance of campaigns
Improve company's social media presence
Identify trends and optimize spends based on insights

Job Summary:

We are looking for a creative and results-driven Digital Marketing Executive with 1–2 years of hands-on experience. The ideal candidate should have a solid understanding of SEO, YouTube video marketing, Facebook & Google Ads, and Google Analytics. You will play a key role in developing, implementing, and optimizing digital marketing strategies to increase online presence and drive measurable results.

Key Responsibilities:

Plan and execute SEO strategies to improve website rankings and organic traffic

Create and manage YouTube video content, including optimization for search and engagement

Run YouTube Ads effectively to drive views, subscriptions, and leads.

Expertly handle Facebook & Instagram Ad campaigns, including:

Meta Pixel setup & tracking

Audience segmentation & Lookalike audience creation

Lead generation ads and performance monitoring

Design, launch, and monitor Facebook Ads and Google Ads (Search & Display) campaigns

Create and manage YouTube Ads campaigns to boost views, engagement, and lead generation

Analyze campaign performance using Google Analytics, providing actionable insights

Create LinkedIn content strategies and paid promotions for engagement (preferred).

Monitor trends and competitors in digital marketing to keep strategies fresh and effective

Required Skills:

Strong knowledge of SEO techniques and tools (e.g., Google Search Console, SEMrush, Ahrefs)

Hands-on experience with YouTube marketing and ad campaigns

Proficiency in Facebook Ads Manager and Google Ads

Ability to generate and manage YouTube Ads campaigns effectively

Sound knowledge of Google Analytics for data interpretation and reporting

Creative mindset with good communication and analytical skills

Qualifications:

Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.

Proven experience of 1-2 years in digital marketing, particularly in performance marketing, SEO, SEM, and data analytics.

Strong understanding of current online marketing concepts, strategy, and best practices.

Experience with digital marketing tools and platforms such as Google Analytics, Google Ads, CRM software, and SEO tools.

Excellent analytical skills and ability to mine data for actionable insights.

Strong communication and organizational skills, with the ability to manage multiple projects simultaneously.

Job Type: Full-time

Pay: ₹15,000.00 - ₹20,000.00 per month

Schedule:
Day shift

Fixed shift

Education:

Bachelor's (Required)

Location:

Kolkata, West Bengal (Preferred)

Work Location: In person

Job Type: Full-time

Schedule:
Day shift
Fixed shift

Education:
Bachelor's (Required)

Location:
Kolkata, West Bengal (Required)

Work Location: In person

Other Details

It is a Full Time Digital Marketing job for candidates with 1 - 3 years of experience.

More about this Digital marketing manager job

What is the eligibility criteria to apply for this Digital marketing manager job?
Ans: The candidate should be Graduate and above and above with 1 - 3 years of experience of experience
How much salary can I expect for this job role?
Ans: You can expect a salary of ₹15000 - ₹20000 per month that depends on your interview. It's a Full Time job in Kolkata.
How many working days are there for this Digital marketing manager job?
Ans: This Digital marketing manager job will have 6 working days.
Are there any charges applicable while applying or joining this Digital marketing manager job?
Ans: No, there is no fee applicable for applying this Digital marketing manager job and during the employment with the company, i.e., SARAF GURUKUL PRIVATE LIMITED.
Is it a work from home job?
Ans: No, it’s not a work from home job and can't be done online.
How many openings are there for this Digital marketing manager role?
Ans: There is an immediate opening of 1 Digital marketing manager at SARAF GURUKUL PRIVATE LIMITED
Who can apply for this job?
Ans: Both Male and Female candidates can apply for this Digital Marketing job.
What are the timings of this Digital marketing manager job?
Ans: This Digital marketing manager job has Day Shift.