As a Area Sales Manager, you'll sell your company's products, which include Jewellery equipment’s,
to a variety of customers. It's likely that you'll be based in a specific geographical area, often called a
'territory', and specialise in a particular product or area. As part of your role you will have to meet
sales targets and will answer queries and provide advice on the products you sell, as well as working
with contacts on a one-to-one basis.
Roles & responsibilities
✓ Prospecting and Lead Generation:
• Identify potential clients and generate leads through market research and
networking.
• Collaborate with the sales team to create a robust pipeline of prospective customers.
✓ Sales Presentations:
• Conduct compelling presentations showcasing the features and benefits of
jewellery machineries.
• Address client concerns and tailor presentations to meet specific customer needs.
✓ Negotiation and Closing:
• Engage in effective negotiation to secure deals and close sales.
• Provide pricing information, negotiate terms, and finalize agreements with clients.
✓ Customer Relationship Building:
• Build and maintain strong relationships with key clients to foster long-term
partnerships.
• Understand client requirements and provide personalized solutions.
✓ Market Analysis for Sales:
• Stay abreast of market trends, competitor activities, and customer preferences.
• Utilize market insights to identify new sales opportunities and adapt strategies
accordingly.
✓ Achieving Sales Targets:
• Set and achieve sales targets for the designated area.
• Implement strategies to maximize revenue and market share.✓ Product Training:
• Provide comprehensive training to the sales team on the features and
functionalities of jewellery machinery.
• Ensure the team is well-equipped to address client queries and effectively
demonstrate product capabilities.
✓ After-Sales Support:
• Oversee the implementation of effective after-sales support services.
• Address customer issues promptly and ensure timely resolution.
✓ Client Education:
• Educate clients on the proper usage and maintenance of jewellery machineries.
• Provide documentation and resources to support clients in maximizing the value of
their purchases.
✓ Feedback Collection:
• Establish channels for collecting customer feedback on products and services.
• Utilize feedback to make improvements and enhance overall customer satisfaction.
✓ Service Quality Assurance:
• Implement measures to ensure the quality and reliability of services provided.
• Collaborate with the service team to maintain high standards of customer
satisfaction.
✓ Continuous Improvement:
• Identify areas for improvement in both sales and services processes.
• Implement continuous improvement initiatives to enhance overall customer
experience.