Role and Responsibilities:
Market Research:
Conduct thorough market research to identify potential clients and understand industry trends.
Analyze competitor activities to stay ahead in the market and capitalize on opportunities.
Lead Generation:
Develop and implement effective strategies for lead generation to identify potential delegate clients.
Utilize various channels, including online platforms, social media, and industry events, to generate leads.
Sales Strategy:
Devise and implement a comprehensive sales strategy to acquire new delegate clients.
Collaborate with the marketing team to create compelling campaigns that attract potential delegates.
Client Engagement:
Build and maintain strong relationships with potential clients through effective communication and engagement strategies.
Conduct presentations and product demonstrations to showcase the value of attending our conferences and events.
Sales Negotiation:
Negotiate terms and conditions with potential clients to secure delegate sales agreements.
Work closely with the legal team to ensure all contracts align with company policies and standards.
Sales Reporting:
Maintain accurate and up-to-date records of sales activities, leads, and client interactions.
Generate regular reports on sales performance and provide insights for continuous improvement.
Targets and KPIs:
Meet and exceed monthly and quarterly sales targets and key performance indicators (KPIs).
Continuously assess and adjust sales strategies based on performance metrics.
Collaboration:
Collaborate with cross-functional teams, including marketing, events, and customer support, to ensure a seamless delegate experience.