बिज़नेस डवेलपमेंट एग्जीक्यूटिव

Job Title: BTL (Below The Line) Officer - TBZ Jewellery, Indore

Department: Marketing/Sales Promotion

Reports to: Showroom Manager / Marketing Manager

Job Summary:

The BTL Officer will be responsible for planning, executing, and monitoring Below The Line marketing activities specifically for the TBZ Jewellery showroom in Indore. This role aims to drive customer footfall to the Indore store, increase sales within the local market, and enhance brand visibility in the Indore region. The ideal candidate will be creative, possess strong local market knowledge, and have excellent organizational and execution skills.  

Responsibilities:

• Local Event Planning and Execution:

  • Organize and manage in-store events tailored to the Indore customer base, such as jewellery exhibitions, new collection launches, and cultural events relevant to the local community.

  • Coordinate with local vendors in Indore for event setup, catering, and entertainment that resonates with the local audience.

  • Ensure seamless event execution and a positive, culturally relevant customer experience.

• Indore-Specific Promotional Activities:

  • Develop and implement in-store promotional campaigns specifically designed to attract Indore customers (e.g., discounts during local festivals, special offers for local community members).

  • Manage in-store displays and visual merchandising that appeals to the local aesthetic and preferences.

  • Coordinate with the sales team to ensure effective implementation of promotions and provide them with relevant information for local customers.

• Local Customer Engagement:

  • Develop and execute customer loyalty programs that resonate with the Indore customer base.

  • Manage local customer databases and communication (e.g., SMS campaigns in local language, targeted email marketing for Indore residents) for promotions and event invitations.

  • Gather customer feedback specific to the Indore market and use these insights to improve local BTL activities.

• Indore Local Partnerships:

  • Identify and build relationships with local Indore businesses, organizations, community groups, and influencers for cross-promotional opportunities relevant to the region.

  • Explore opportunities for local sponsorships and collaborations to enhance brand visibility within Indore.

• Budget Management (Indore Focus):

  • Develop and manage budgets specifically for BTL activities within the Indore showroom.

  • Track expenses and ensure cost-effectiveness of local campaigns.

• Performance Analysis (Indore Market):

  • Monitor and analyze the effectiveness of BTL campaigns within the Indore market.

  • Prepare reports on key metrics such as footfall from local activities, sales attributed to local promotions, and local customer engagement.

  • Provide recommendations for future improvements based on the Indore market response.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, or a related field.

• 1-3 years of experience in BTL marketing, event management, or sales promotion, preferably in the retail or luxury goods industry, with a strong understanding of the Indore market.  

• Strong organizational and time-management skills, with the ability to manage multiple local campaigns simultaneously.

• Excellent communication and interpersonal skills, with fluency in Hindi and ideally familiarity with local Indore dialects.

• Creativity and a passion for developing engaging customer experiences relevant to the Indore culture.

• Ability to work independently and as part of a team within the Indore showroom.

• Basic computer skills (MS Office Suite).

Preferred Skills:

• Experience in the jewellery industry, with specific experience or understanding of the Indore jewellery market.

• Knowledge of local Indore market dynamics, consumer behavior, and cultural preferences.

• Existing network with local businesses and community organizations in Indore.

• इस फुल टाइम फ़ील्ड सेल्स Job में 1 - 6+ वर्षो का अनुभव वाले उम्मीदवारों की जरुरत है।

इस बिज़नेस डवेलपमेंट एग्जीक्यूटिव Job के बारे में अधिक जानकारी

1. इस बिज़नेस डवेलपमेंट एग्जीक्यूटिव Job के लिए आवेदन करने के लिए पात्रता मानदंड क्या है?
   Ans: उम्मीदवार 12वीं पास होना चाहिए और उसके पास 1 - 6+ वर्षो का अनुभव होना चाहिए।
2. मैं इस Job की रोल के लिए कितने वेतन की उम्मीद कर सकता हूं?
   Ans: आप ₹15000 - ₹32000 प्रति महीने + इन्सेन्टिव के वेतन की उम्मीद कर सकते हैं जो आपके इंटरव्यू पर निर्भर करता है। यह इंदौर में एक फुल टाइम Job है।
3. इस बिज़नेस डवेलपमेंट एग्जीक्यूटिव Job के लिए कितने कार्य दिवस हैं?
   Ans: इस बिज़नेस डवेलपमेंट एग्जीक्यूटिव Job के लिए कार्य दिवस 6 दिन का होगा।
4. क्या इस बिज़नेस डवेलपमेंट एग्जीक्यूटिव Job के लिए आवेदन करते समय या इस Job को ज्वाइन करने के बाद कोई शुल्क भी लागू होता है?
   Ans: नहीं, इस बिज़नेस डवेलपमेंट एग्जीक्यूटिव Job के लिए आवेदन करते समय या इस Job को ज्वाइन करने के बाद कोई भी शुल्क नहीं लगता है !
5. क्या यह बिज़नेस डवेलपमेंट एग्जीक्यूटिव Job घर से किया जा सकता है?
   Ans: नहीं, यह Job घर से ऑनलाइन नहीं किया जा सकता है।
6. इस बिज़नेस डवेलपमेंट एग्जीक्यूटिव Job के लिए कितनी रिक्तियां हैं?
   Ans: TRIBHOVANDAS BHIMJI ZAVERI LIMITED में तत्काल बिज़नेस डवेलपमेंट एग्जीक्यूटिव के लिए 4 रिक्तियां हैं!
7. इस बिज़नेस डवेलपमेंट एग्जीक्यूटिव Job के लिए कौन आवेदन कर सकता है?
   Ans: पुरुष और महिला दोनों उम्मीदवार इस फ़ील्ड सेल्स Job के लिए आवेदन कर सकते हैं।
8. इस बिज़नेस डवेलपमेंट एग्जीक्यूटिव Job के लिए टाइमिंग क्या है?
   Ans: इस बिज़नेस डवेलपमेंट एग्जीक्यूटिव Job में टाइमिंग 10:30 AM - 08:30 PM है।