Digital marketing manager

ग्रेजुएट आणि त्याहून अधिक

All genders

6 days working | Day Shift

Nexgen Energia Ltd is an EPC company specializing in the manufacturing of Bio-CNG plants.

Location: Nexgen Energia Ltd, Noida (Work From Office)
Immediate Joiners Preferred


Key Responsibilities:

1. Campaign Management:
- Plan, design, and execute targeted lifecycle marketing campaigns to engage and retain clients.
- Develop and maintain a comprehensive campaign calendar and manage content creation.
- Oversee campaigns across multiple platforms, including WhatsApp, Push Notifications (PNs), RCS, SMS, Emails, and In-app Messages.

2. Performance Monitoring & Optimization:
- Track and analyze campaign performance, including A/B testing outcomes.
- Generate detailed retention and engagement reports (daily, weekly, and monthly) with actionable insights.
- Identify improvement areas to enhance the user experience and drive customer retention.

3. Team Collaboration:
- Work closely with the Product, Content, Design, and Data Analytics teams to align strategies and goals.
- Partner with cross-functional teams to implement feedback and ensure cohesive communication strategies.

4. Market and Competitor Analysis:
- Stay informed about competitors and emerging trends in retention marketing to refine strategies and maintain competitiveness.

5. Customer Relationship Enhancement:
- Leverage customer insights to build loyalty campaigns tailored to client needs in the Bio-CNG plant manufacturing sector.

Qualifications and Skills:

Education:
- Graduate or Postgraduate from a reputed institution.

Experience:
- 1–4 years of professional experience in retention marketing, preferably in the EPC, manufacturing, or renewable energy sectors.



Analytical Skills:
- Advanced knowledge of Microsoft Excel and the MS Office Suite.
- Familiarity with BI tools like Looker or Tableau to convert data insights into actionable strategies.

Additional Preferences:
- Experience in industries like renewable energy, manufacturing, or B2B/B2C services.
- Expertise in segmentation, targeting, and retention-focused marketing strategies.


What We Offer:
• Opportunity to work in a leading EPC company in the Bio-CNG manufacturing sector.
• A dynamic and innovative work environment.
• Immediate onboarding for suitable candidates.


Note:
This position is open only to immediate joiners.

Interested candidates can apply by sending their resumes to [Insert Contact Details].

#RetentionMarketing #ImmediateHiring #BioCNG