Identify and target potential corporate clients for partnerships or business deals.
Make regular corporate sales calls to maintain relationships and generate leads.
Schedule and attend meetings with corporate clients to understand their requirements.
Build long-term business relationships, focusing on repeat business and client retention.
Develop and implement sales strategies to penetrate new markets and increase B2B revenue.
Prepare customized proposals and presentations tailored to corporate clients.
Negotiate contracts, pricing, and terms with clients in alignment with business goals.
Use CRM tools to track pipeline, manage leads, and forecast sales targets.
Conduct market analysis to identify trends, competitor activities, and potential areas for growth.
Monitor client behavior and feedback to refine service offerings.
Stay informed about the hospitality industry's latest trends, especially in the corporate travel, events, or group bookings segments.
Work closely with operations, marketing, and finance teams to ensure smooth delivery of services to corporate clients.
Collaborate with the hospitality team (if still relevant) to deliver customized experiences for corporate clients (e.g., events, retreats, group stays).
Prepare weekly, monthly, and quarterly sales reports.
Track individual and team performance against targets.
Participate in sales review meetings and suggest improvements.
A Corporate Sales Executive with hospitality experience brings key strengths such as:
Excellent interpersonal and communication skills – refined through guest handling and service delivery.
High level of customer service orientation, which is appealing in corporate relationship management.
Understanding of event planning, bookings, and travel logistics, often useful when selling corporate services related to MICE (Meetings, Incentives, Conferences, and Exhibitions).
Strong negotiation and upselling skills, often gained in hotel/resort sales.
B2B Sales & Negotiation
CRM and Sales Tools (e.g., Salesforce, HubSpot)
Market Research & Business Intelligence
Communication & Presentation Skills
Client Relationship Management
Target-driven Approach