Job Description: Business Development Manager (BDM) – Digital Marketing (Local Market Lead Generation)
Position: Business Development Manager (BDM)
Industry: Digital Marketing
Location: Jaipur
Experience: 2-5 years in Sales/BDM (preferably in Digital Marketing or Advertising Agency)
Employment Type: Full-Time
Key Responsibilities:
Lead Generation & Sales:
Identify and generate leads from local markets for digital marketing services (SEO, Social Media Marketing, PPC, Website Development, etc.).
Develop new business opportunities by reaching out to local businesses, SMEs, startups, and enterprises.
Build relationships with potential clients and convert them into long-term customers.
Market Research & Strategy:
Conduct local market research to identify potential clients and competitors.
Develop strategies to target industries in need of digital marketing services.
Stay updated with industry trends, tools, and techniques.
Client Relationship Management:
Understand client requirements and pitch suitable digital marketing solutions.
Handle negotiations, prepare proposals, and close deals efficiently.
Maintain long-term relationships with clients for repeat business.
Networking & Outreach:
Attend local networking events, trade shows, and industry meetups to build connections.
Collaborate with local vendors, agencies, and partners for business growth.
Reporting & Analysis:
Maintain and update lead databases.
Provide weekly and monthly reports on lead generation and conversion rates.
Work closely with the digital marketing team to align sales strategies with marketing campaigns.
Requirements:
Proven experience in business development, sales, or lead generation (preferably in digital marketing).
Strong communication and negotiation skills.
Ability to develop and execute sales strategies for local markets.
Self-motivated and target-driven.
Knowledge of digital marketing services and industry trends is a plus.
Proficiency in CRM tools and Microsoft Office.
Perks & Benefits:
Attractive incentives on lead conversions.
Opportunity to work in a dynamic and growing industry.
Professional development and training opportunities.